Fractional Sales Consulting
With over fifteen years of global experience in B2B sales I specialize in building, optimizing and scaling robust sales engines in the Tech, Medtech and Boutique Consulting industries.
I work as an adjunct to your current team offering plug and play advisory services and process auditing or when companies are ready to identify and implement a PMF or Market Entry strategy but don’t have the budget for a full time role.
How I help
Sales Strategy
Sales Engine Optimization, Training and Enablement
MArketing strategy
Brand + Growth Marketing Strategies
coaching
Sales Training + Coaching for Maximum Performance
Sales Strategy
Market Analysis and Strategy Development: Product Market Fit, Market Entry, Scaling
Sales Process: Audit, Optimization and Automation
Outbound Lead Gen
Developing Sales Playbooks: Processes, Buyer Personas, Messaging and Value Proposition, Sales Tools and Resources, Objection Handling, Sales Metrics and KPIs, Training and Development, Sales Plays
Sales Training + Enablement
Metrics and Analytics: Tracking and optimizing KPIs, pipeline, funnel metrics, conversion, sales productivity and win rate
Foreign Market Entry Strategies (specialty: Euro, S.E. Asia)
Marketing Strategy
Brand Strategy: messaging framework, inbound lead generation and content marketing strategy
Content Audit: Ideation and Planning: content assets, list building, development of case studies, sales emails, nurture sequences
Content Distribution Strategy
Conversion Rate Optimization